Client: Reflex Ads
Rationale: reflex ads are an innovative new form of internet advertising, creating the online equivalent of rotating billboards. Because of their subtle rotational movement, they are eye-catching without being too flashy. Clients can use all three options for maximum messaging, or share them to keep costs down. Their new brand identity visually represents their unique product through the circular arrows, a contemporary yet understated typeface, and an exciting colour palette.
